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Research CLEVER IDEAS TO MARKET YOUR SMALL BUSINESS You don’t need to spend buckets of money on marketing. Creativity and a bit of gumption to do something different from everyone else in the market can be the difference between business success and business failure. Here are just a few of hundreds of ideas to … Continue reading Marketing Research and Plans
Here is a collection of my research into social media strategies. My favorite site I came across when looking to strategies was Buffer Socials. It had a number of different articles related to this topic and I found a lot of useful information to build an understanding to my own social media strategy. 5 benefits … Continue reading Social Media Strategy
For my survey I hand selected a few people who I knew had recently set up their own business within the local area. I also shared the survey to an online facebook SME community where I managed to get a few more contributions. This information tells me which social media channels to focus my … Continue reading Survey- Focus Group
It is important to understand that things may not go to plan and to have a wide variety of options for funding. Here i brainstormed a few possible options for funding: Here are my financial plans and calculations for the first year of my business start-up: First here I my current financial survival budget. … Continue reading Finance
In the first year of my development for my business I will need to attend events realted to my disapline to build social capital and network. Why? "Networking is about making connections and building enduring, mutually beneficial relationships." "NETWORKING is the single most powerful marketing tactic to accelerate and sustain success for any individual or … Continue reading Events and Networking
Here are my collected statistics and facts which helped me develop and back my idea. I will here be giving evidence towards: To choose videos as my main out source of content My choice on my target audience Why millenials are becoming entrepreneurs People using social media to shop and online shopping Millenials are more … Continue reading Industry Context
When finding your 'Brand Identity' is important to also focus on your brand image too. The Brand Image is what the customer will actually see and your Brand Indentity is what you want them to see. This is what I have learnt from my research. Looking on 'YouTube' tutorials and 'Investopedia' both talk about it … Continue reading Brand Identity